Service
When you focus on customer service and the customer experience, you can boost the health of your business. Happier customers mean a better bottom line.
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Article Metrics & KPIs for measuring change management, according to 2 change leaders
Your guide to change management metrics and KPIs.
Article How to build an email list
Knowing how to build an email list is essential before you can use one to build relationships with customers.
Article Make a change management plan: the expert’s guide to how and why
Learn why change management matters to employee morale and successful business changes
Article Turn the churn around: how to reduce customer churn
Learning what can be controlled regarding churn is how you'll recognize the predictive details to reduce defection and improve customer retention
Article How to understand the customer experience
Customers have come to expect more out of companies, but who can blame them? We’ve all…
Article 7 ways to build customer loyalty that lasts
Having strong values and providing great customer service are two of the ways businesses can strengthen bonds with customers and build customer loyalty
Article What is the CRM process? 5 key steps
The CRM tool itself is what provides the data and functionalities your team needs to execute this strategy—and ultimately turn leads into customers
Article Strategies for increasing customer engagement
Key to customer loyalty is strategic customer engagement. We share for creating or evolving your strategy for how you interact with your customers
Article 11 email etiquette tips for better customer emails
Make sure your message is well-received by your customers with these tips
White Paper Why 44% of customers experience poor customer service when banking online
According to a recent IDC report, 44% of customers say they’ve had poor experiences when banking…
Article Customer data visualization
Data visualization using charts, maps, infographics, and dashboards to convey the meaning of data. When tracking customer data, it's important to know what you're looking at in order to capitalize from your tickets, conversations, and other interactions
Article What is digital engagement? A guide to digital customer engagement
Learn how a digital engagement strategy can help your business create better customer relationships and boost your bottom line
Article Customer retention: How to keep customers happy and reduce churn
Find out how to craft a customer experience that can keep existing customers happy and reduce churn
Article 7 steps of a successful change management process
Change is hard. The goal is to support, equip, and prepare your employees for change so you don’t have to expose your customers to what’s happening behind the scenes
Article Virtual events guide for startups
Businesses and startups alike around the world are rethinking how they work and meet, as well as how they reach out to their customers.
Article What is conversational business?
Support, sales, and marketing benefit from messaging strategies that boost customer satisfaction, retention, and engagement
Article Zendesk’s ecosystem of partners is here to help
Though the world is going through some pretty dramatic changes, Zendesk and our ecosystem of partners are here to help with tools to keep your business moving forward
Article Why consumer behavior data can create a better customer experience
When businesses glean insights about consumer behavior from their support interactions, they can drive more customer-focused business decisions
Article Customer satisfaction survey questions you should be asking
Feedback in business is crucial to growing and improving. It's beneficial to take a closer look at what's working and what isn't. But where do you start with Customer Satisfaction surveys?
White Paper Why (and how) small businesses should prioritize customer service
You’ve heard all the unhelpful disparities a hundred times. While some of them are true— owning…