CRM
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Contact management 101: A guide for sales and support teams
Leverage contact data to win over new customers and strengthen your relationships with existing ones.

ERP vs. CRM: What’s the difference?
ERP and CRM systems can help you take your business to the next level. Learn what they are and how they can work together to improve processes.

Customer retention software: Everything you need to know
Learn more about customer retention software and how it can help your business provide awesome customer experiences.

What is Platform as a Service? PaaS examples + SaaS vs PaaS vs IaaS
In 2020, the office went virtual. Meetings moved from boardrooms to Zooms, watercooler conversations became Slack…

Advantages of CRM: 10 top benefits for your team
The many advantages of CRM technology can have a positive impact on every aspect of your business.

What is the CRM process? 5 key steps
The CRM tool itself is what provides the data and functionalities your team needs to execute this strategy—and ultimately turn leads into customers

3 ways a marketing CRM helps you reach customers
Let’s talk a little more about why and how CRMs are used in marketing. We’ll also explain the differences between a CRM and marketing automation software

How to choose a CRM system for your business needs
Here are some tips on how to find a CRM platform that serves your needs and elevates your customer experience

3 types of CRM and how to choose the best one for your business
Learn which CRM--collaborative, operational, or analytical--will help your business build better relationships with your customers

5 ways financial services can use messaging to create a better experience
Financial services are taking a bite of the conversational business cake and eating it too, creating fast, personalized, and secure messaging experiences

Traveling this holiday season? You might be messaging a lot more than usual
Travel and hospitality brands are creating unique, scalable customer experiences using messaging

Optimize your sales CRM to improve customer service
In the experience economy, customers expect to have consistency across all interactions with your business. Customer…

The ultimate guide to customer relationship management
Discover what customer relationship management actually is, why it’s important, how to select the best CRM…

What is relationship marketing? A guide for 2021
The differences between customer relationship marketing and customer relationship management can be confusing. Learn the definition of each in this post!

Yesterday’s extraordinary is today’s ordinary
Every business needs to consider how to continuously deliver better customer experiences that can compete with…

7 questions to ask when evaluating sales software
With hundreds of sales CRMs and solutions on the market, what’s the most effective way to…

CRM Buyers Kit: Everything you need to know when buying Sales CRM
With more than 350 Sales CRMs on the market, choosing the right sales solution for your…

Uncovering the TCO of CRM
When choosing a CRM, you must beware of dozens of potential hidden fees that can cost…

The top 3 challenges facing direct to consumer retailers (D2C)
Here’s a common scenario: Someone starts waking up every day feeling like a zombie; they begin…

How Envoy builds apps 3x faster with a flexible CRM platform
Envoy, a Zendesk premier partner, shares how they quickly built an app for adding personalized touches to the customer experience, and did so with a flexible CRM platform