While doing research for the 2018 Magic Quadrant for analytics and BI platforms, Gartner identified 33 vendors that, although not included, have forward-looking or specialized modern capabilities. When choosing a vendor, companies should consider a range of data, from vendor profiles to augmented analytics.
This guide is designed to assist CRM and CX leaders in gaining a better understanding for how they can improve opportunities for customer service across a variety of channels. Deemed a Modern A&BI Platform Vendor, Zendesk offers a customer analytics solution, Zendesk Explore, as part of its customer service platform. With Explore’s customer analytics capabilities, companies can gain a deeper understanding of the behavior and patterns that drive their audience forward.
Gartner, Other Vendors to Consider for Modern Analytics and BI, Shubhangi Vashisth, Rita Sallam, Cindi Howson, James Richardson, Carlie Idoine, October 2018